Go Ferry, founded in 2007, is a leading online ferry booking platform operating across Europe. Initially established in 1979 as a traditional travel agency, the multicultural family business has made waves in the ferry travel industry, priding itself on its customer-centric approach and profound knowledge of the industry and the needs of the demanding traveller.
Go-ferry.com offers its customers a comprehensive ferry booking experience, including the choice of 2,000 Mediterranean routes to 300 destinations, of which its best-selling route in 2022 was Ferry Athens Paros. From combinable discounts and offers and alternative suggestions in real-time to multilingual customer support and even guaranteed availability on “difficult dates”, users can book and plan their ferry trips with ease and flexibility.
The Challenge
Offering customers a consistent, high-quality service
Last year, Go Ferry recognised the need for a reliable, high-quality transfer service to offer its customers. Previously, the company used local ground transportation providers with little knowledge of the service quality. Inconsistency and a gap in customer demand drove the company to search for a top-tier provider whose values and services aligned with its own.
“We kept redirecting the user to various local websites for ground transportation of mostly unknown service quality levels. We wanted to find a way to provide a consistent, high-quality service for our customers.”
The Solution
A reliable and fully automated transfer solution
In response to the evolving needs of travellers, Go Ferry embarked on a journey to elevate the quality of its services without adding to its workload. When the company found Welcome Pickups, a ground transportation company revolutionising in-destination travel across the globe, they were impressed by the stellar reviews and unparalleled services, and excited to find a like-minded ally with a customer-focused attitude.
The subsequent partnership with Welcome allowed the company to decentralise transfer services and unlock an innovative solution revolving around a dedicated landing page for ferry port transfers. The integration of Welcome’s API was quick, easy and free, allowing Go Ferry to start leveraging Welcome Pickups’ automated booking solution right away. As a result, Go Ferry users can enjoy a simplified booking process and unbeatable personalised transfer services to and from the port.
“By joining forces with Welcome Pickups, we never felt like just adding another side service but wanted to streamline the entire travel process, allowing travellers to conveniently book it all in one place in advance. Welcome Pickups’ reliable private transfer service enhances the travel experience by co-enabling a united and efficient travel solution and ensuring a stress-free and enjoyable journey for the traveller!”
The Results
Unparalleled service and improved customer satisfaction
Since teaming up with Welcome Pickups a year ago, Go Ferry has experienced numerous advantages. By providing a high-quality, reliable service to its customers, it was able to decentralise and fully streamline the booking process, thus saving precious time to dedicate to its core business. Additionally, by using Welcome Pickups’ user-friendly back-end interface to monitor sales, upselling opportunities and commissions for each transfer booked – the company has reported increased revenue and profitability.
On top of this, the partnership between the two travel companies has produced rave reviews for Go Ferry and with the added bonus of Welcome’s 24/7 customer support, the company has not had to interfere with booking transfers since the partnership began. You could call it a ferry-tale ending, but no doubt there’s more to come.
“Besides the many advantages of streamlined booking processes and filling a gap in customers' demand, Welcome Pickups helped us further shape our customer-centric and professional outlook with their seriousness and integrity in all they do.”
Welcome Pickups’ technology-driven solution continues to empower partners like Go Ferry, setting new industry standards while maximising operational efficiency. If you want to see results like these, you can watch a demo and learn more.
